3 Tips for Choosing a Location for Your Corporate Video

Corporate videos are usually filmed in professional studios featuring highly optimized settings, backgrounds, lighting, and objects. You can hire a video production studio with standardized filming sets or customize one based on your needs. Here are a few tips for choosing a location for your corporate video:

1. Space and Project Scope

Shooting a corporate video requires enough space for the filming equipment, crew, and other objects on the set. Choose a location that fits the lighting, tripods, teleprompters, cords, furniture, and backgrounds. The space should also offer enough room to navigate without tripping or pulling on objects. If the room is small, light fixtures may have to be positioned too close to the objects, resulting in harsh or unwanted effects. A spacious room allows your team to work out the distances between objects, lighting, and backgrounds for quality footage.

Corporate videos may require locations that allow depth creation and separation between in-focus and out-of-focus areas. Find a video production studio with enough space for your project’s size and scope. You can liaise with experienced producers, technical directors, and videographers to determine the space needed for the footage. Leading production studios have the raw space for training videos, roundtable discussions, corporate communications, and more. They also feature green screens, sophisticated software, and experienced editing teams ready to help you create more depth.

2. Lighting and Acoustics

Professional-grade videos require optimal lighting to highlight the main objects and blend in the background. Some studios have sets with natural light through large windows and other sections. Experienced producers also strategically choose the position of the main light fixtures and backlight to give them more control over the brightness. They use different blends of light and hues to achieve the desired effect with less editing.

Video filming locations require ideal acoustics with minimal echoes, background noise, and other unwanted sounds. Professional studios are fitted with sound muffling installations to achieve cleaner audio from the microphones. They also use directional microphones and finetuned mixers and control the set to eliminate the chances of capturing voices from ambient noise. Set control helps to prevent door slamming, phone ringing, and loud conversations from reaching the microphone.

3. Aesthetics and Set Flexibility

Corporate video locations have unique sets based on what you want to achieve. You can create an indoor setting for podcasts, interviews, and roundtable discussions. Production studios also produce media tours, outdoor training videos, and other films. Choose a setting that visually enhances your video and offers variety. Use art, office plants, and other details to enhance the background and lighting to improve aesthetics.

Good locations offer multiple areas and angles, giving directors more filming options. Production studios also source unique elements, artifacts, and fixtures to create custom sets for your video. If you don’t find what you want in the in-house sets, create it with green screens and video editing software.

Find a Reputable Video Production Studio Today

Shooting a corporate video involves optimizing various aspects, including lighting, backgrounds, sound, and more. You can work with professionals to plan, shoot, and edit the footage. Contact a video production studio today to learn more about their sets, locations, and what you can accomplish with their help.